That you can apply the very next day.
No theory left in a drawer. I give you method, real examples and the confidence to apply digital marketing in your business or team.
I work with founders, small businesses and teams who want to master digital marketing with confidence. Training is always practical, adapted to each participant's context and results-driven, with real examples and moments to apply.
Throughout my career, I have trained dozens of people, from internal teams to solo founders, always with the same logic: leave the session knowing how to do it, not just knowing it exists.
How to be found on Google and chosen by AI search engines.
Build a content strategy that attracts and converts, without drifting.
The fundamentals of online ads, to invest with criteria and measure return.
Using AI tools to do more with less.
Putting your business on the map - literally - and attracting local clients.
Programmes designed for your business or your team.
The best way to learn digital marketing from scratch is to start with the fundamentals (audience, positioning, channels) before jumping to specific tactics. Hands-on training with real examples and application moments speeds up the learning curve dramatically. The key is not to stay only in theory.
It depends on scope and depth. A practical introduction can be done in 4-8 hours. More complete programmes, covering multiple areas (SEO, social, ads), can range from 20 to 50 hours. For companies, I design programmes tailored to the available team time.
Training can be in person in the Algarve or online, depending on need. Content is always adapted to the business and the level of participants.
Yes, increasingly so. AI tools are transforming how marketing is done, from GEO to content creation to data analysis. Knowing how to use these tools well is now a real competitive advantage, especially for small teams that need to do more with less.