Privacy Policy

byanamoreno.pt

Last updated: June 2026

This Privacy Policy describes how Ana Moreno, an independent digital marketing consultant and trainer operating under the brand byanamoreno.pt, collects, uses and protects the personal data of visitors to the website byanamoreno.pt, in accordance with the General Data Protection Regulation (GDPR) — Regulation (EU) 2016/679.

1. Data controller

Ana Moreno
Independent service provider
Faro, Algarve, Portugal
Email: byanamoreno@gmail.com

2. Data collected and purposes

2.1 Contact form

When you complete the contact form available on the website, the data you voluntarily provide is collected, namely your name, email address and message. This data is used solely to respond to your contact request and is not stored in any database beyond Netlify's form submission service.

2.2 Navigation data — Google Analytics 4

This website uses Google Analytics 4 to collect anonymous statistical data about website usage, including pages visited, time spent, country of origin and device type. This data is processed by Google LLC and is used exclusively to improve the website. Collection of this data is subject to your consent through the cookie banner.

For more information on how Google processes data: Google Privacy Policy.

2.3 Cookies

This website uses cookies to ensure correct functionality and to collect statistical navigation data. For detailed information on the cookies used, please consult the Cookie Policy.

3. Legal basis for processing

  • Consent — for analytical and marketing cookies, obtained through the cookie banner
  • Legitimate interest — to respond to contact requests submitted voluntarily
  • Strictly necessary cookies — no consent required, as they are essential to website operation

4. Sharing data with third parties

Data collected on this website may be shared with the following service providers, only to the extent necessary for the provision of their respective services:

  • Netlify — website hosting and form processing (USA, with adequate transfer safeguards)
  • Google LLC — Google Analytics 4 statistical analysis service (USA, with adequate transfer safeguards)
  • Cookiebot / Cybot A/S — cookie consent management (Denmark, EU)

Data is not sold, rented or shared with third parties for commercial purposes.

5. International data transfers

Some of the service providers listed above operate outside the European Economic Area. In these cases, transfers take place under appropriate protection mechanisms, namely the Standard Contractual Clauses approved by the European Commission.

6. Retention periods

  • Contact form data — retained only for the period necessary to respond to the request
  • Google Analytics data — retained for 14 months, in accordance with the default GA4 configuration
  • Cookies — as indicated in the Cookie Policy

7. Your rights

Under the GDPR, you have the following rights regarding your personal data:

  • Right of access — to know what personal data is being processed
  • Right to rectification — to correct inaccurate or incomplete data
  • Right to erasure — to request deletion of your data
  • Right to restriction — to restrict processing in certain circumstances
  • Right to object — to object to processing based on legitimate interest
  • Right to data portability — to receive your data in a structured format
  • Right to withdraw consent — at any time, without affecting the lawfulness of prior processing

To exercise any of these rights, please contact us at byanamoreno@gmail.com. You also have the right to lodge a complaint with the national supervisory authority, the Comissão Nacional de Proteção de Dados (CNPD).

8. Security

The website is hosted on Netlify with an active SSL certificate, ensuring all communications between the user's browser and the server are encrypted. Appropriate technical measures are in place to protect personal data against unauthorised access, alteration, disclosure or destruction.

9. Changes to this policy

This Privacy Policy may be updated periodically. In the event of significant changes, the update date at the top of this page will be revised. We recommend checking this page regularly.

10. Contact

For any questions relating to this Privacy Policy or the processing of your personal data, please contact us at byanamoreno@gmail.com.